The 24 – 70mm lens, 5 reasons why you should own one!

Toying around on my computer in Lightroom I discover that my most used lens of 2017 is my 24- 70mm f2.8 L Mark II lens! I used that lens so much that the rubber grip came off. This doesn't mean it's badly built, although at this price tag I believe it shouldn't. If you are looking forward to buying your first zoom lens or want to upgrade from the crappy kit lens... This video is for you.

The 24 - 70mm is the perfect 1st zoom lens for starters and these are the reasons why:

1/ Distance from Subject

For portraiture, you have the perfect distance for me for portraits. You are not too far, not too close, just what you need to be comfortable, both you and your model.

Canon 5D Mark III + 2 Broncolor SirosL 24 - 70mm f2.8L Mark II

1/200sec at f4.5 ISO 200 - 61mm

Canon 5D Mark III + 1 Broncolor SirosL 24 - 70mm f2.8L Mark II

1/640sec at f8 ISO 160 - 50mm

This lens is also great for street photography, leave it on, pull it out and you are ready to capture the world.

I even made an entire CrossFit photoshoot with just that lens! just follow this link to see the result: 2 lights set up on a CrossFit Photoshoot.

I also use it extensively in my dance photography. It was actually the main lens in my last photoshoot made inside the Palais des Festivals de Cannes.

Canon 5D Mark III + 2 Broncolor SirosL 24 - 70mm f2.8L Mark II

1/200sec at f8 ISO 160 - 24mm

Canon 5D Mark III + 2 Broncolor SirosL 24 - 70mm f2.8L Mark II

1/200sec at f11 ISO 200 - 27mm

Canon 5D Mark III + 2 Broncolor SirosL 24 - 70mm f2.8L Mark II

1/200sec at f11 ISO 200 - 35mm